They don't even MENTION Rocky?
Okay, I totally understand the decision to NOT have Creed III marketed around "Starring Sylvester Stallone" so they can have the spinoff franchise become a legitimate "Michael B. Jordan" vehicle in its OWN right, but they should at least MENTION where the heck Rocky is during the events of this film. It was really weird that he was a MAJOR character in the first two Rocky films, but doesn't even give Adonis a phone call during the time he goes thru hell during THIS film.
If they didn't want to use Stallone AT ALL, and officially "pass the torch" to Michael B. Jordan, they could have just killed him off, off-screen, between the events of Creed II and Creed III. A more tasteful way to "explain" why Rocky is AWOL during the entire movie could have been some throwaway line that Rocky is "out of town for a while getting to know his grandson, and can't be reached". The end of Creed II set that up nicely.
The best case scenario they COULD have used would be to keep Stallone out of the marketing materials and trailers completely, not mention him at all for most of the movie, but have him show up at the big climax (spectator in the audience at the fight, there to help Adonis with "moral support"), or give him one-line in a surprise post-credits sequence. EITHER CAMEO would have been kept under wraps and would have been a fun "reveal" for the audience to remind people the movie is still taking place in the Rocky universe.
But nope, this movie just pretends like Rocky disappeared off the face of the earth and nobody noticed.
Bleh!