The Latins used the phrase "Panem et circenses". It means bread and games. The ones in power used to gain the favour of the people by giving away bread, free money and organizing free big shows. People were thus kept happy and oblivious.
Today I see the same happening with movies and entertainment in general.
Movies are dumbed down, use a lot of lowbrow humour and people are happy because it's 'fun'. Even when it's not.
I don't get this obsession with humour. A movie can be bad, but as long as it makes people laugh it's instantly a great film. Marvel movies are the epitome of this concept.
In The Predator we have shallow characters, juvenile humour, plotholes, the total annihilation of the Predators background and yet, as long as it's 'fun' (which should be subjective, but it's becoming increasingly objective thanks to the lack of criticism by audiences) everything else is forgiven, forgotten or ignored.
I don't need every single movie to be a comedy. No. I do need variety. A lot of. I want serious movies, funny movies, smart movies, epic movies, tragic movies, realistic movies, fantastic movies. I want it all. And I really don't need stupid Shane Black's humour in Predator movies.
Luckily this film bombed and probably we won't get a sequel from this very limited writer/director. Shane Black's gimmick is buddy comedy, and even that is hit and miss, but whenever he tries something different he just messes up.
Personally I think that people should wake up and pretend a lot better from their entertainment, but then again I'm no NPC.
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