So were they really selling magazines, or ripping people off
The protagonists were unlikeable enough. But just another detail that adds to it — were ripping innocent people off, telling them that they’re selling magazines when they were really weren’t?
I think so, because they adjusted what they sold to fit the buyer. One time truck magazines. The other boats. The other playboy. Etc.
Some of the people didn’t deserve it, like the trucker whose daughter just got married.