Well, although Big Hero 6's awards success has certainly brought more attention to it, from both critics and non-critics alike, critics and awards bodies have always had different tastes, and it would be unfair to categorize either as right or wrong. Although both groups analyze films for their artistic merits, they have very different perspectives. Critics are usually journalists and use their criticism in journalistic reviews, intended to give both audiences and filmmakers a neutral third-party opinion; on the other hand, awards bodies are usually composed of industry insiders, who may openly exhibit a variety of biases.
In 2009, Kung Fu Panda swept the Annie Awards, leaving WALL-E in the dust. The result was criticism of how Annie Awards voting was purely on partisan lines — all the DreamWorks members voted for KFP, while all the Pixar members voted for WALL-E. It is alleged that KFP won not on its artistic merits, but rather because DreamWorks simply bought more memberships for its employees than Pixar.
The Oscars have tried to limit such studio-based voting with the creation of a nominations committee. Best Animated Feature is one of three Oscar categories to have its nominees NOT determined by branch. By branch I mean the actors choose the acting nominees, cinematographers choose the cinematography nominees, documentarians choose the documentary nominees, etc. Foreign Language Film doesn't have a corresponding branch and is thus chosen by committee, and Best Picture is chosen by all branches. However, the Feature Animation & Short Films branch doesn't choose the nominees for Best Animated Feature; they do for Animated Short and Live-Action Short, but feature animation is chosen by committee to avoid the interference of studio politics.
The result is the nomination of foreign gems with minimal domestic industry support, over other choices from American studios, like Warner's Lego Movie, Blue Sky's Peanuts Movie or Pixar's Good Dinosaur.
However, because final voting for all categories is through an Academy-wide vote, domestic animated features have a distinct advantage. Disney has scores if not hundreds of their employees in the Academy; the studios behind foreign films like Song of the Sea would be lucky to have a handful at most. And if you were faced with the choice of voting for the film you yourself worked on, or that your best friend worked on, versus the film that the critics liked better, which would you choose? Thus it isn't just about quality, but rather about politics now. I liked Song of the Sea better, but if I was one of the many Oscar-voting Disney animators who worked for years on Big Hero 6, I'd probably vote for Big Hero 6.
Anyway, do excuse my lengthy speech on awards. My point is, awards are heavily politicized, whereas critics are paid and expected to be unbiased (though perhaps some less reputable publications mightn't be as strict on the latter). This causes them to have different points of view, but that doesn't make one better than the other. Awards reflect industry sentiment, while critics cater more to cinephiles; which opinion you go with would depend on what you're looking for.
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