six months to build up positive hype
sure you can argue that they've been building hype for 13 years, but not really. the "hype" if you can all it that, has been "lol are they still making this??" or "will it flop??" which is hardly hype. with the state that cinema is currently in, i highly doubt this will work in the favor of the studios. this new trailer that dropped was incredibly lame too, and i doubt it will hook people the same way Star Wars 7's teaser trailer hooked people. maybe they're just trying to dump it and get it overwith? they have til december to get people as excited as they were in 2009.
or this film could gross 5 billion and i just look like a total moron this time next year