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How come 'The LEGO Batman Movie' is losing to 'Fifty Shades Darker'?


I mean, the former has no shortage of winning formulas! Take a look at these:
-LEGO franchise
-Batman movie
-IMAX release
-3D release
-Critical acclaim

And yet it's losing to 'Fifty Shades Darker'? A film that has NONE OF THOSE???!!!! 

Oh, jeez... I'm starting to hate Marvel even more now...

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It still makes it the fourth film to feature Batman (and the third to feature the Joker) in ten months. You can't flood the market like that and expect grosses to rise even if you're following good films. Look at how much Rogue One dropped when it was the first SW film in a year rather than the 2-3 years pattern Lucas adopted. Its's no longer an event.


"Security - release the badgers."

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