What I THOUGHT it was going to be
I didn't see the promos for it, but was aware it was a Horror type game show.
I thought people answered certain trivia questions in an elevator, in the dark. The more you answered correct, the higher the elevator took you to the top, towards freedom..and more money of course.
If you got an x amount of answers wrong, the elevator plunges you while in darkness, the doors open up and we, the viewers get to watch them encounter THEIR true ultimate fears.