Marketing and Distribution
I think when they gave this movie the green light they thought it would be a nice hit, given the cache of Jolie Pitt. Then, when they saw what they had, they pulled back, cut their losses and gave the film a limited release. Smart. To fail on a small scale is preferable to failing BIG. As I'm typing this I'm watching a guilty pleasure "The Tourist". It so reminds me of Golden Age Hollywood, with attractive actors, great clothes and...the glories of Venice. I wonder if The Tourist was Jolie's inspiration to make a beautiful looking art film? Jolie Pitt will both survive being capsized by By the Sea.
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