a big modern day Elvis biopic SHOULD have pulled in a billion $ Bohemian Rhapsody style
esp from Baz 'Moulin Rouge/Gatsby' Luhrmann and co starring Tom Hanks as Col Tom Parker. and has had great reviews (RT - 78%/94% to Boh Rhap 60%/85%). audiences (esp American) shouldve been going again and again and again to lap up the 5 or 6 iconic stages of Elvis' life no expense spared in bringing them to the big screen. Elvis is to music stars what Superman is to superheroes, (and was obviously made in light of Bohemian Rhapsody making near a billion ww.)
but its at around 200m ww atm (similar to what the R rated Elton John biopic made) . and will probably struggle to get to 300m ww (unless it gets Greatest Showman legs).
why??
- competition of Top Gun (an unprecedented mega hit), and Jurassic World? (Boh Rhap was released in the start of Nov 2018 not surrounded by blockbusters until Aquaman in the Dec)
- the whole 'he dosnt look like Elvis' thing when the trailers first hit? (tbf he actually does look like him enough in the finished film right? as much Rami Malek resembled FM anyway) i guess it could be argued that Elvis is SO iconic (and iconic looking) maybe CGI/DF shouldve been used for this particular case? (now that we have the technology). like that couldve been the main draw/hook of the movie that couldve set it apart from other biopics (and previous EP biopics) and made it an unmissable event - come see the actual Elvis!
- the main audience for EP too old to risk going to theatres when still in a pandemic?
- Elvis isnt 'cool' to younger generations the way 80s pop stars are like Freddie Mercury? and hes just too old to relate to/too old fashioned (a similar problem with Superman now, e.g Superman Returns and Synder Superman's box office in comparison to the previously lesser known superheroes making a billion and over)
- theres already been alot of Elvis biopics done already (he last notable one in 2005) making this not so much a big deal?