Why did they hire Alessia Cara to sing the leadsong? She also sings it in the movie right (haven't seen it yet). Why don't they just use her also as official leadsinger? Do they think she can't pull it off?
shareThey did the same thing with Mulan- Christina Aguilera sang the song "Reflection" instead of Lea Salonga.
shareChristina Aguilera, Celine Dion, Regina Belle, Demi Lovato, Elton John,Vanessa Williams, Michael Bolton, Eternal... They always chose different people for the pop version. Cara is a rising star so no wonder they chose her.
shareThey think it'll be more successful if they have a popular artist sing the official single version, even though the movie version is almost always better.
shareAuli'i sings it in the movie. The other version is heard in the credits. It's exactly the same thing they did with let it go
shareThey are usually either trying to promote a singer in the "Disney" family, or looking at selling the song seperately sung by a known artist. Either way it is marketing.
Ric
Why didn't idina menzel (THE FREAKING BROADWAY STAR) sing the official version of Let It Go?
Because Disney can be utter MORONS sometimes. Literally that's the only reason.
Idina Menzel's "Let it Go" is the only official version. Disney's knack for using pop singers to promote a pop cover to get extra bank coins, since Céline's infamously inferior "Beauty & the Beast", has zero context to the film itself. Twenty-five years later, people still remember that ballroom dance scene with Angela Lansbury singing the song. I don't even need to tell you which, you know which. They think of Céline's when they want to remember who gave Adele Adkins the guidebook on how to perform vocal acrobatics and become an organ grinder's monkey. Nobody remembers one-time Grammy® nominee, Ms. Demetria Lovato's Friday night slumber party cover of the pinnacle for Frozen's success. What is sad though, is they do remember the elusive alter ego, Adele Dazeem, performing the first of many unforgettably terrible live renditions, from the Oscar's stage, on-wards.
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I'm gonna be manicured, You wanna be man cured
As other users have said, Disney musicals always have a famous singer singing a pop version of the song believed to be the best. They keep doing it because that version tends to be the most successful one (FROZEN's LET IT GO was an exception).
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