They haven't been marketing this damn thing at all! There's a trailer, yes, but no TV spots, poster or any outreach on social media. Hardly anyone knows this movie is coming out. They didn't even attach the trailer to any movie.
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So that makes it legit cuz it has a twitter?
Wow how the standards have fallen.
The promo push has apparently begun. I saw a commercial on ESPN right before 30 for 30 and the lead actresses are on the talk show circuit promoting it.
As much as this movie deserves to bomb at the box office, I somehow don't see it happening. They are obviously trying to ride on the coat tails of a cultural trend in movies right not and looking to get some of the same box office returns as The Heat, Bridesmaids etc.