‘Wild Robot’ Uploading $35M Opening

https://deadline.com/2024/09/box-office-megalopolis-the-wild-robot-1236101618/

FRIDAY AFTERNOON: DreamWorks/Universal’s The Wild Robot is currently overperforming according to Friday afternoon projections, evidence of the IP’s popularity with kids. The Chris Sanders movie is eyeing $11.3M today, including last night’s near $2M, for a 3-day of $35M at 3,962. That’s more than what big brands Transformers One pulled in last weekend ($24.6M) and what DWA/Uni’s own Trolls Band Together did back in mid-November a year ago ($30M). Remember that Wild Robot has all the Imax and PLFs during the day.

Out of the gate, great PostTrak for The Wild Robot with 5 stars from general audiences, 4 1/2 stars from parents and five stars from kids under 12. General audiences numbered 72%, parents repped 18% and kids 10% last night. More men with the general audience at 53%, while moms outnumbered dads, 58% to 42%; and kids under 12 were mostly girls at 53% as expected. The Wild Robot is based on Peter Brown’s award-winning, #1 New York Times bestseller. The movie cost a net of $78M before P&A spend.