Anatomy of a Box Office Bomb: Alice Through The Looking Glass

http://screenrant.com/alice-through-looking-glass-box-office-bomb/

Back in 2010, Disney’s Alice in Wonderland made a staggering billion dollars worldwide, including a whopping $334 million in the United States. In May 2016, Alice Through the Looking Glass opened. After 14 days in domestic release, the sequel earned $56 million, a staggering 175 million dollars fewer than the first film made in its own first two weeks, per Box Office Mojo. Furthermore, Looking Glass is projected to close with around $80-$85 million, which is around $30 million less than the original made in its opening weekend. While many sequels fail to gross as much as their predecessors, a drop off this steep is still rare for a big-budget sequel which retains much of the original’s talent.