Ironically, the general lack of marketing for the film until just 3 weeks before its release may actually prove to be its saving grace, financially speaking. Fox spent about $17 million on TV spots throughout that entire 3 week period, plus roughly $5 million on billboards/posters. Overseas, Fox spent roughly $40 million on TV spots and trailers, and $10 million on billboards/posters. All the rest of the film's marketing was viral/social media- thus, this film had a significantly lower marketing cost than most blockbusters because it was actually marketed more like an indie film (in terms of the amount of advertising).
All told, this combines to a worldwide marketing cost of $73 million, which on top of its $125 million budget makes for a grand total of roughly $198 million spent on this movie. So it's definitely not a bomb thanks to overseas haul.
However, it is important to note that Ubisoft shouldered an overwhelming amount of the financial burden for the film, including funding most of the film itself (with a bit of financing from New Regency as well). Ubisoft has elected to give Regency and Fox most of the revenue from the film's box office, meaning that Ubisoft will take a loss on the film so that the film companies can profit, thus giving them no reason to complain. And since Ubisoft generates around $3-4 billion in revenue a year, they can take the loss on the movie with very little consequences.
So in short, not only is the movie not a flop, but Fox only spent about $73 million on this film and thus have pocketed much more than that, simply because Ubisoft did so much of the funding for the film themselves. Hopefully that makes sense! :)
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