People completely miss the point (and it's the Wachowskis fault)
Jupiter Ascending literally expects the audience to know the lore that the movie is based on. Doing so without zero explanation on the subject matter. I am a believer in the idea that it is always good for a movie to treat it's audience with intelligence, but on the other side of the argument, it's not good to do this with an old myth/legend that not everyone is aware of. Thus leaving them in the dark or confused on what is actually occurring in the film.
The movie is straight up based on the Sumerian legends of the Anunnaki, translated into modern times; or simply put The return of the Anunnaki. Balem is a representation of Enki, while his brother Titus is (presumably) a representation of Enlil. Much like the Abrasax corporation, the Anunnaki were claimed to have "seeded" human life on Earth, reigning as the gods of humanity according to Sumerian lore. The Abrasax industries have now returned to harvest this developed life form in modern times.
The film also tackles controversial subjects such as the Greys, a presumed extra-terreistal species. Along with Reptilians, which another presumed extra-terreistal species. The Egyptians had odd claims that humanoid reptiles actually existed and were considered god like entity's.
Jupiter Ascending is simply a space opera that contains elements of Sumerian myth and combines it with modern day belief of extra-terrestrials. Perhaps it's a bizarre idea but it flowed together well in my opinion. It also tries to make sense of these different beliefs in a way that is somewhat accurate and sensible to these ideas, myths, and legends. The plot and philosophy of Jupiter Ascending isn't exactly a new concept, it's an existing idea that's been translated into film in a compelling and artistic matter.
The majority of the Wachowskis films use complex philosophical themes as the base foundation. The Matrix is about the philosophy that reality is an illusion. V for Vendetta tackles the idea that the government oppresses the people. Cloud Atlas explores the idea of reincarnation. Jupiter Ascension is debatably their most complicated film to date. It's no surprise that the concepts are hard for the mainstream audience to grasp.