Poptarts = "Breakfast"???
I grew up in the 80's with poptarts around but never ever considered having just them for breakfast. In my mind it was more of a "snack" or even a "dessert" item. However the whole premise of this movie is that they were conceived as an alternative to cereal as a breakfast product. How often do (or did) parents ever consider actually feeding their kids poptarts for breakfast?
Incidentally I did just buy a box after not eating poptarts in many years. I see that shrinkflation has hit even them at some point as poptarts today are markedly thinner than they were only 10 years ago.