MovieChat Forums > The Apparition (2012) Discussion > Silly-ish budget

Silly-ish budget

posted 12 years ago by Twilek_fi
5 replies | jump to latest

17 million. That seems a bit too much for this kind of movie with so much going against it:

- Difficult genre even at the best of times
- Very little to no star power
- A tired and kind of nonsensical premise

And as if to admit defeat, released at the nigh - dead zone of late August.

Simply put, what was the point in making this movie for the reported budget? Very little potential commercial value; no artistic novelty value; unlikely to get a cult status (not being so bad or camp that it's good), etc. A generic movie to, eh, write off as a loss? Help me out here.

[–] Malice_Unarmed 12 years ago

No amount of money could have saved this POS.

[–] Twilek_fi 12 years ago

Yeah, that's kind of the point, isn't it? :D

Even 17 million is excessive for this type of film. Hard to understand the financial thinking behind this production.

[–] wjfisher3 12 years ago

I was thinking the same thing. I can't understand what the money was spent on. First time director, no big name stars, modest visual and special effects. I'd be interested to know where the money went

[–] GreatWhiteApeofBarsoom 12 years ago

Well, look at it it this way. At least the studio didn't give a cartoon director unlimited control and a $250 million budget for a live-action film with no major star power. That would have been an utter disaster. Oh, wait. It was.

Requiescat in pace, Krystle Papile. I'll always miss you.

[–] FirstBlood1982 12 years ago

$17 million isn't all that high by Hollywood standards.

With the Paranormal Activity type of ghost/demon horror being in right now this easily could've been a hit if handled properly on the business end (which it wasn't at all with 800 screens and almost no promotion), actors from Twilight and Harry Potter, supporting actors or not, are enough to lure in the target teen audience.

They probably atleast covered their costs with worldwide BO and dvd/blu-ray.

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