Well, Anvil during their prime were touring with Bon Jovi, Twisted Sister, Scorpions, Whitesnake, etc. They did have a decent following in North America, and they were associated with the right crowd to launch them into fame. I think that would have given them an edge over Manowar. As for Grim Reaper, they were promoted quite a bit in the mainstream, but really never went anywhere, but they only made 3 albums; if they stayed at it, they might have gone somewhere.
I'm glad another user mentioned Diamond Head, because although they never really made it that big, they now get a ton of attention after Metallica began covering their songs extensively. Now, Diamond Head songs have been featured on Guitar Hero/Rock Band (can't remember which) more than once. Big royalties I would expect to come out of that.
What I'm trying to say is that fame can take a strange turn of events. Even if a band never makes it big, the royalties from being covered by huge bands or being featured in a video game could earn you a nice retirement. Things are unpredictable in metal because of the nature of the fanbase and culture. I know Lips from Anvil said that thanks to this movie, retirement won't be an issue when it comes.
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