WCW's 25 Biggest Mistakes, Blunders and Disasters
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1. Eric Bischoff Embarrasses Ric Flair
When you think of WCW, you think of Ric Flair. And how could you not? He was the guy that wrestled everyday and every night without taking a break (unless it was for personal reasons), he had dozens and dozens of classic matches with wrestlers, good and bad, turning them into breakout stars, he drew heavy money, sold thousands of tickets and was the most dedicated wrestler in the industry. But to Eric Bischoff, he was nothing more than an employee or a pawn to his own company. In one faithful night, Bischoff declared only Hogan, Savage and Piper put rear ends on seats and called Flair a con artist and a liar. What followed turned out to be a serious backlash to WCW when they sued Ric Flair and nearly drove him and his family to bankruptcy. There were rumors that Flair was moving back to WWF, although it did not happen. He should have because when Flair came back in September, he was never given a chance to shine as he was put in one embarrassing storyline after another and jobbed to nearly everyone in the roster including Eric Bischoff at Starrcade 1998. This was a disgusting display of ignorance and jealousy as Eric Bischoff, along with guys like Hulk Hogan, succeeded in destroying Ric Flair's fame and nearly tarnished his career until his comeback in the WWE after the "Invasion" angle. It was a disgraceful treatment to a wrestling icon and fans rightly turned against the company whom was made by him.
2. The Finger that Killed the Company...and The Voice that Helped Another.
By the end of 1998, Kevin Nash persuaded the creative team into becoming the head booker, a first of many mistakes to come. One of Nash's first moves was to end Goldberg's winning streak at Starrcade 1998, a match that totally buried WCW into oblivion. But then it got even worse...at that time, Nash's nWo Wolfpac was feuding with Hogan's nWo Hollywood and Hogan, after lying through his teeth about possible retirement, came back and challenged Nash to a Heavyweight title bout at the first week of January 1999. At the same time, it was a direct opposite of a RAW main event between Rock and Mankind for the WWF Championship. Then in a bonehead decision only WCW could make, Tony Schiavone was told to give away results to the Rock-Mankind match and even added sarcastically "that'll put butts in the seats...push". Thanks to that error, RAW was able to beat NITRO that night in the ratings fight. But anyone who was still watching NITRO were in for a rude awakening. As Nash and Hogan got in the ring, Hogan flinged Nash's chest with his finger and Nash dropped ala HBK-HHH from Dec.1997 and allowed Hogan to recapture the belt. The result ruined the World title's prestige and brought back one of the most stale storylines in wrestling history. After this mess, WCW would never beat WWF in a ratings battle again as RAW did major business with the television ratings while WCW sunk underwater without ever recovering.
3. David Arquette: WCW World Champion
Given the blunders that WCW made, how could I NOT have listed this one as a disastrous mistake to the product, a mistake even Arquette himself considers a black moment in his career? If the Fingerpoke of Doom gushed blood out of the organs of WCW, then the Arquette title win shot the organization in the face with the elephant gun. The World title was losing value anyway but when Arquette won the belt, it was over: the value and integrity of the championship blemished and the historical impact it had in the past terminated. The "genius" that was Vince Russo wanted to put the World title on Arquette by hyping the movie "Ready to Rumble" but Dave wanted no part of it so he was forced in a tag match with DDP against Jeff Jarrett and Eric Bischoff on THUNDER and won the belt by pinning Bischoff. It proved to be so effective that WCW went out of business over a year later. One of the worst promotional moves in the history of this great sport and a lesson of why wrestling should be kept to wrestlers and not Hollywood celebrities or talk show hosts, which brings me too...
4. Celebrities: Main Eventers
1998 saw the rise of Eric Bischoff's ego as Bischoff did everything he could to get an advantage of the ratings war against the WWF. One of his guerrilla tactics was paying a million dollars to non-wrestling celebrities like Karl Malone, Denis Rodman and Jay Leno. This move made a mockery of the sport and humiliated WCW, exposing the business and destroying its credibility. Denis Rodman first came to WCW in a tag match with Hogan at Bash of the Beach 1997 but the results were disastrous and would be the laughing stock of the year. Forgetting the phrase "If it doesn't work, don't continue", Bischoff insisted in bringing Leno and Malone and push them in main events...over Diamond Dallas Page, Sting, Bret Hart and Goldberg!! The results were two of the worst matches in WCW history and an insult to all the wrestling fans who paid their hard earned money to see ACTUAL wrestlers.
5. Two Future Stars Kick the Bucket
In early 1994, Ric Flair was given the book as he had great matches with Ricky Steamboat, Vader and Sting and allowed major stars like Steve Austin, Arn Anderson and Johnny B. Badd to elevate midcarders and have interesting feuds. Also, Mick Foley was allowed to book his own hardcore matches along with Terry Funk during the hot Foley-Nasty Boyz feud. When WCW signed Hulk Hogan, however, Flair and Foley lost control and the booking became as self-destructing as a crack addict. Hogan brought in his friends like Jim Duggan, Honky Tonk Man and Brutus Beefcake and had them take away the spotlights that Steve Austin and all the other major stars had earned. In one of the worst moments of the year, Jim Duggan squashed Steve Austin in 20 seconds to win the U.S. title at Fall Brawl. Afterwards, when Austin was injured, he was fired by WCW executives on the phone. At the same time, Mick Foley was kicked out the backdoor when he lost the Tag titles to Team Wonderful. From there, Foley and Austin went to ECW and made it to the WWF, where in a matter of a couple of years, they went on to become the two biggest stars in the wrestling industry. So with unintentional assistance from Hogan, Austin and Foley were buried in WCW and ended up becoming the leaders of the wrestling industry during the Monday Night Wars. Irony does not come more cosmic than this.
6. Jim Herd Fires Ric Flair
This will go down as the grave-digging moment for WCW in pre-Hogan years as their biggest draw was simply fired for not wanting to job his title to Lex Luger, all which led to WCW going through a financial rut for the next couple of years. Ric Flair was WCW Champion and people clamoured that the Great American Bash 1991 will be a huge turning point if Flair jobbed the title to Luger after Luger chased the belt for nearly three years. But Flair did not want to job and instead of being negotiated by top executives and having promises to get paid higher if he did so (according to Flair's book, he was saving the title for Sting), Flair was fired by then WCW honcho Jim Herd and he took the World title belt to WWF where he would call it the "Real World Championship" in a hot storyline. The original Bash 91 main event was scrapped, a new title was presented and Flair was replaced by Barry Windham, a move that did not go well for fans that night. In the only noteworthy moment in the Great American Bash 1991, numerous chants of "We Want Flair" flooded a substandard main event for the entire time. The show, which was supposed to dawn a new era, ended up being one of the biggest flops in wrestling history and the effects of Ric Flair's departure left WCW in a financially disastrous state, coming close to filing for bankruptcy before finally bringing back Ric Flair, which ironically saved WCW with a scoop.
7. Ratings: 4.8 Buyrates: 0.0
Goldberg was on the rise of popularity in WCW as he became more over than any wrestler on the roster. Immediately a US Champion, the bookers decided to give him a World title shot. This was, of course, during the Monday Night Wars when WWF was starting to roast WCW in the ratings and Bischoff was getting desperate at every attempt to get even with Vince McMahon. So in one of his most "brilliant" strategies in his WCW run, Bischoff decided to have Goldberg win the World title on television instead of ta PPV. Although it got exceptional ratings, it proved to be a fatal mistake as the match did not do any profitable good for WCW in its entity. Had the Goldberg title win been saved on a PPV, buyrates would have went up and WCW might've made a lot of money. Instead, it was just bantha fodder for Eric Bischoff's scheme to be better than the competition.
8. The Outsiders Destroying a Division
WCW did not have a lot of noteworthy tag teams, other than Harlem Heat, so in order to make it refreshing and more watchable to the audience, they gave the tag titles to the Outsiders (Kevin Nash and Scott Hall). Unfortunately, instead of sustaining importance to the titles, the Outsiders blemished their integrity and devalued the championships by not defending them and competing in singles matches instead. In contrast, every other tag team competed in meaningless number one contender matches that served no purpose but to lose to Nash and Hall. By the time the Outsiders lost the titles, they rendered the championships useless, ruining a prominent division that now did not have any important tag teams.
9. A Radical Departure
WCW might have been a catastrophic mess in and out of the ring but it still featured wrestlers whose loyalty and desire to work day and night for the fans are today unsurpassable. That was not the case anymore for Chris Benoit, Eddie Guerrero, Dean Malenko and Perry Saturn as after having their promises broken, their pushes flattened and for being treated like losers, they got sick of the WCW environment and wanted out of the contracts. And they got their wishes as they were released from the WCW roster and moved to the WWF. In other words, like Ric Flair, instead of negotiating with them, which would have been a smart move, WCW just released four of the best workers in the business for the hell out of it, one who was a World Champion, and ended up shooting themselves in the foot once again before getting suffocated with a plastic bag when they brought back Vince Russo and Eric Bischoff. In other words, the release of the Radicalz pretty much signalled the end for WCW.
10 The Starrcade Fiasco
One of the biggest disappointments in PPV history, Starrcade 1997 was supposed to be the show to turn WCW around for the good of the company and its talent. Instead, it ended up being a 3-hour snorefest which saw 85% of the line-up won by heels in blow off bouts that are normally won by faces. But if there was any indication of the company falling down the cliff and breaking itself apart in the future, look no further than the notorious main event between Hogan and Sting, as after months of dogging away from Sting, Hogan was finally forced to defend the belt against the man he constantly ran away from. But the match was a dull train wreck, ruined by the infamous "fast count" angle and a screwjob ending instead of a clean finish. This not only took the credibility away from Sting but it also buried him and ended his run as a main eventer. After that, Hogan won back the title, thus ruining one of the biggest blow off angles to a hot feud in ages and foreshadowing a series of turdburgers that engulfed WCW in the sewers for the next couple of years before its sale to the WWF.
11 Blind-Siding the Blonds
Undoubtedly one of the all-time greatest tag teams in the wrestling industry would have to be the Hollywood Blonds (Brian Pillman and Steve Austin), the tag team that defined "heel heat". It was said that the WCW did not want them to win the titles but in a miraculous moment, they did mostly due to the phenomenal work rate they sustained. Although their title reign ended in two months, they brought the T back in Tag Team division. Unfortunately, being that this was WCW, the Blonds were jobbed out of their titles, with promises of being pushed to a world title main event unfulfilled. Instead of capitalizing on their potential of the Hollywood Blonds, WCW ruined it by not giving much gratitude or admiration to a tag team that might have been boosted to legendary status and help ratify the tag division if they were treated with respect.
12 Kayfabe At Its Worst
In wrestling terminology, a taping is when a non-televised live show is recorded, edited and then brought on TV in their proper time. You'll notice that pattern with SMACKDOWN (which actually airs on Tuesday but is broadcast on Thursdays) and Sunday Night Heat. Also in tapings, wrestling fans are told who to BOO and CHEER and re-edit the mouths and physical actions of fans in case they perform some inappropriate reaction. In 1993, during the beginning years of Monday Night RAW, Vince McMahon would do one live show and three tapings in one month to make it cost-efficient, even though it was a tad bit stale. But WCW went further and taped a mind-boggling THREE MONTHS of television for their programs. That decision came back to bite WCW in the butt as wrestling fans who DID attend the shows reported title changes to the Internet and gave away all the results. For example, they reported that the Blonds would lose the tag belts to Arn Anderson and Paul Roma, who would then lose them to the Nasty Boyz in October. Vader, who was WCW World Champion, would hold on to the belt through all the October-tapings according to the fans. Or that three titles would change hands at the Fall Brawl. This ended up exposing the business and the lack of suspenseful swerves or shock value that WCW would try to use to entertain fans caused buyrates and house show revenues to tank and cost themselves an overabundant 23 million dollars, a disastrous deficit that would be surpassed by the 80 million dollars loss mark in 2000!
13 From Hero to Zero
When WCW signed Hulk Hogan in 1994, it made the company more financially successful and much more mainstream to the public. At the same time, however, it also planted seeds of the political diseases that infested the product and WCW atmosphere and send it crashing down underwater. Hogan was automatically given the title "the leader of the company" and "the most exciting wrestler alive" when he went to the company. Unfortunately, the reception Hogan received ranged from mediocre to downright negative and the crowd started to boo him during interviews in front of Gene Okerlund, who had the utmost gall to call it a "phenomenal ovation". Hogan was shoved down the throat of the audience so many times that his ratings power started to decline. Although the heel turn was needed to save his career, people grew sick and tired of Hulk in general, whether he was a heel or face or just a tweener. It then became crystal clear that Hogan was using WCW to put himself over everyone and stuffing money in his pockets. In the end, Hogan ended up being a waste of money and in an ironic twist, a ratings failure. Hogan also feared for the popularities of many wrestlers, specifically Ric Flair, that could take away his spotlight. This was evident when Ric Flair returned to an enormous ovation in 1998 where Hulk's WCW 1994 debut and 1999 return were met with a mixed reaction. To put it in nice terms, Hogan was a paranoid, egotistical, self-serving and jealous worm who only cared about being better than everyone and having dollar bills stuffed in his safe. Say what you want about his impact in the industry but there is no denying the ignorance, the arrogance and the blowhard selfishness that Hogan contains in his character and for WCW to not realize or admit how much damage Hogan was doing for the company is enough to warrant this on the list.
14 Sting and Goldberg's Failed Heel Turns
The mind-boggling bizarre prediction on who to cheer and boo really broke into kayfabe big time during the late 1990's. Hulk Hogan, despite being a top babyface, was heckled by the Internet and got negative responses by the live crowd while Sting always goes out and gets one of the biggest pops of the night. Then in a shocking moment, Sting turned on Hogan by waffling him with a baseball bat to a standing ovation, even though this cemented him as a heel. Unsurprisingly, it proved to be a huge failure because it also made Sting even more popular than ever. Had they capitalized on the heel potential, Sting might have been one of the most hated men on the roster but Sting had too many years as a babyface and the fact that he did nothing that verified him as a villain made the heel turn utterly ridiculous. But that would not be all. Vince Russo, being a lover of swerves and cartoon characters, felt the need of turning the most profitable and well-over babyface WCW ever had in Goldberg into a full-fledged heel. Unfortunately, the experiment flopped big time as Goldberg was still getting cheers and was automatically turned back into a face, ruining his career and exemplify the state of the company: no matter how much feces you throw, it never sticks on the wall.
15 The Failure of Vince Russo
Speaking of Russo, WCW needed to find a way to get itself back on track and earn back many of the fans they lost when they were getting squashed by WWF. In October 1999 when Vince Russo and Ed Ferrera, main writers that contributed in the Attitude Era, left the company, WCW seized the opportunity of hiring them to clean up the mess. Russo even convinced the management that they will do whatever it takes to help the company and not place themselves on television. You cannot buy bad comedy like this. Russo broke all the promises and created some horrendous angles and storylines that made no sense: Madusa winning the Cruiserweight title; his decision to put four talented foreign wrestlers in a piñata on a pole match that enraged many fans and the worldwide audience WCW had left; ridiculing Jim Ross with Ed Ferrera as Oklahoma; booking Bret Hart like a loser; and hype Tank Abbott as a World title contender. Oh, and make himself the owner heel, a concept done to death by Vince McMahon and Eric Bischoff. That was enough to cost him his job but when Kevin Sullivan lost booking in 2000, WCW shockingly rehired Vince Russo back to the booking team and the management went down the toilet again with outrageously bad moments like the David Arquette title win, Goldberg's failed heel turn, the moronic Millionaire's Club v. New Blood feud and Vince Russo winning the WCW title, the latter being the last straw that broke the camel's back and shattered its bones, turning the organization into a lifeless zombie with no reason to exist anymore.
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