"ITV aren't able to start a convincing satire show."
Spitting Image, anyone?
But you're right, everything they've tried in the last decade or so has flopped (except for 2DTV, albeit briefly - before it too descended into an unfunny, celebrity-obsessed programme with no political content, cos politics is, like, boring). The problem in my view is not that ITV has a thick audience, but that the programme makers assume it does, so all their attempts at satire have to involve crap celebrity gags (usually including Peter Andre and Jordan, or Posh and Becks) or have to have some tired old ITV hack at the helm, like Sir Trev (who is obviously uncomfortable with satire and comedy timing). This is why News Knight and 2DTV were pretty much doomed from the start. If they didn't begin so lowbrow, ITV might have some surprising ratings. But judging by Michael Grade's first set of shows, they won't be changing their lowbrow policy any time soon.
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