I chalk it up to just that perfect storm of silly elements that worked really well together at the time. AI, Science Fiction, KITT having a personality had a huge part of it. Plus, being a contemporary of The Dukes of Hazzard didn't hurt.
It was Science Fiction show, that didn't slap you over the head with the Science fiction part of it. The magic of the show if you will, is that KITT was an actual character, not just a prop.
Really, it was a buddy cop show. Its just, one of them was a talking car. And it pushed, but didn't break, suspention of disbelief. In 1982, you could get away with a computer, being realistically human, because, unlike today, we didn't all have them in front of us, and realize they are as smart as our toasters. in 1982, the guy in the white lab coat, could make it possible for a computer to 'talk' and it was amazing!
Strange, 30 years later, I just watched a computer win on Jeopardy, using its own databases and speech recognition, and people are critical of it.
"R.I.P. Harry Kalas"
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