I read the trivia section but it still doesn't make much sense. Sounds stupid.
I don't get it either. The photo of the jacket doesn't seem to show an apostrophe which is supposedly the reason for it in the title.
who cares about that?
Those who care about proper punctuation care a great deal.
The lord's of Flatbush as meaning the lord is of Flatbush. Flatbush being a way of life.
Yeah, umm...no.