Psycho versus "The Lost Hitchcock Five"
Encore Suspense is running the "Hitchcock Universal/Paramount collection" of films right now, which pretty much means all of his most famous movies from 1954(Rear Window) through Family Plot(1976, his final film), less (from that time period), To Catch A Thief(kept as a Paramount film because Hitch didn't own it); The Wrong Man(a Warners film) and North by Northwest(an MGM film.) Plus one(Rope) from before that period(1948, a Hitchcock "Transatlantic Picture" released via Warners.)
The movement of Hitchcock among studios could make a special business course, particularly if one also showed how he shuffled not only HIMSELF among movie studios, but his movie studio pictures TO different studios.
At the core: Hitchcock owned three of his Paramount films outright: The Trouble With Harry, The Man Who Knew Too Much, and Vertigo. Somehow he wrestled the rights to Rear Window as well(perhaps WITH Universal as a partner.)
Hitch took his ownership of those four films and added one fifth one(Rope) to which he also owned the rights and -- took them away from the public and his fans. It was at once a canny business move and rather a bit of(typical?) sadistic cruelty from the man who liked to mess with us.
None of this matters now -- the five "Lost Hitchcocks" have been available since 1984 on tape, cable, DVD, and streaming, but it DID matter for about a decade: 1973 to 1983. During that time, these movies were only memories to those of us who had seen them, and rumors to a younger generation who had not.
In 1979 at the AFI salute to Hitchcock, they showed clips from Rear Window and Vertigo( the two "biggest losses" of the lost Hitchcocks) and The Man Who Knew Too Much, and The Trouble With Harry, and Rope -- and for me, it was like seeing long dead relatives come back to life..if only for a few moments.
Hitchcock coldly told the press that the "lost Hitchcock five" would not be re-released until after his death "to earn money for my family"(who were plenty rich already.) The real effect was more canny that that: when the films were finally re-released in 1983 and 1984, the evidence of the classic Rear Window and Vertigo together in '83 made Hitchcock "the best director of 1983, and he's dead." Well played Hitch. Well played.
Note from a once-young fan. In the sixties four of the lost Hitchcock five had network TV debuts: Vertigo(NBC, May 1966), Rear Window(NBC, September 1966), The Trouble With Harry(ABC, 1967) and The Man Who Knew Too Much (NBC, 1968 -- after a mid-sixties all-week release on the Million Dollar Movie in LA that forced a lawsuit from Hitchcock and Jimmy Stewart.)
But I don't ever recall seeing Rope on TV in the 60s or 70s. Not on network, not on local. I don't know why. Gueses would lnclude that commercials would ruin its "continuous take" effect and that maybe its overt gay content wasn't right for TV in that time.
Indeed when I finally saw the re-released Rope at an art theater in 1984-- that was it for me: I'd finally seen every Hitchcock movie ever made(that was not "lost to time.")
The removal of the "Lost Hitchcock Five" for an entire decade allowed for some OTHER Hitchcock movies to take control of 70's TV, pretty much in this order of broadcast popularity:
Psycho
The Birds
North by Northwest
To Catch a Thief(the only Paramount movie to escape Hitchcock ownership, it was on all the time to remind us of Rear Window, Harry, and Man 2 by osmosis -- all four were written by John Michael Hayes and filmed rather the same way by Hitchcock.)
Strangers on a Train and Dial M for Murder(two Warners films that were hits on release.)
Psycho had been a different kind of "lost Hitchcock." Its 1966 CBS showing was famously aborted and it took on the cachet of "too sick and scary for broadcast TV." Then it played in 1967 and 1968, locally in Los Angeles and a few other US markets. In 1969, it played nowhere on TV, but came out again with "See the version of Psycho that TV dared not show!"
This second re-release(after a previous one in 1965 after initial 1960 release) came about because by 1969, Universal now owned this Paramount movie. Hitchcock had majority ownership of Psycho and sold it to Universal along with the rights to his TV series...and became richer than ever -- the third largest stockholder in Universal MCA.
By 1970, Universal as the new owner of Psycho put it into local syndication, and I recall it being on about once a year. And something weird happened: this once "verboten" Hitchcock movie that had been pulled by CBS and re-released theatrically two times -- became a TV staple -- THE Hitchcock movie. I suppose what I am saying is that with Rear Window and Vertigo out of circulation, Psycho became THE Hitchcock classic most in circulation -- and started developing an ever stronger cult that climaxed in Anthony Perkins having to return as Norman in the sequels of the 80s.