Tags are labels or watermarks that people/sites put on pictures and videos. For example, here is a picture with a tag:
http://www.gettyimages.com/detail/94136537/Newspix
Some websites do the same thing with trailers, usually to identify the site that posted it and/or to advertise their site. Most people don't like them and would rather see a picture or trailer "clean," without tags or labels plastered across them. When this trailer first came out, the site that posted it had their logo on the video.
I do understand that at times a site is given exclusive access to a trailer first, and by putting their logo on it it prevents another site from snagging it and saying they had it first.
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This is a pen. This is a PEN!
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