He's no movie star - a major miscalculation by producers
Chris is very well cast as Thor and that'll do the job,
but he's not the kind of actor that can create characters that you buy.
It kind of worked in "Rush" again but it didn't in "Blackhat" and "In the Heart of the Sea",
where he was flat.
I got the impression that producers simply decided in 2011 that Chris had to become a leading man
mostly based on this looks, but the audiences have rejected him in most parts.
This shows again that you can't create stars like a product out of nothing.
There must be a core of strong talent, great performances,
otherwise the stars don't shine and the people don't show up…
It's not the fault of Chris, but the producers misjudged his low-key appeal.
He's no leading man.