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It seems that he was credited with "Gonzalez" for every film up until "Birdman". If there was a marketability problem with his name, surely it would have been addressed before now, and surely someone would have noticed "Alejandro" and "Iñárritu" aren't exactly on the same ethnicity plain as "Joe Smith".

Likely explanation? Iñárritu just wants the "G" initialism now. Or secret racism against him that apparently didn't exist before 2014, take your pick.

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I don't think Middle America would be particularly interested in either movie, regardless of who directed them.

I wondered about this crediting change as well, and figured it was for marketing reasons. But I assumed it was not for racial reasons but rather that Alejandro Gonzalez Inarritu is a heck of a lot of syllables and quite a mouthful to say. Whereas with just a G. it makes it a bit easier. Plus Guillermo del Toro and Alfonso Cuaron have gotten pretty mainstream and they don't seem to have any name issues.

I seriously don't see any sort of "racism", it's his choice to be credited like that, and considering his name is so damn long, I don't blame him.