Such a loser now, he is an actor for adverts.
Since he movie career is in the $hit and he has become box-office poison, the only way he can make money is to make adverts. The H & M short film was actually okay and somewhat charming but I've just seen the ad for Fiat cars and he is almost as smug as he is in the Gillette ads but with a ponytail.
Why doesn't he just give up acting altogether?